The project for Kongsberg Maritime focused on navigating the evolving maritime industry landscape to maximise growth and profitability. The initiative involved comprehensive desk research, integrating insights from academic experts, industry competitors, and disruptive startups while drawing on internal company knowledge for a well-rounded perspective.
The project identified three key market developments that will guide Kongsberg’s strategic focus for the coming years. The team explored emerging technologies and presented their findings to the European management team in Poland. The team’s visit to Poland for an in-depth presentation underscored the project’s impact, reflecting the value of their thorough industry analysis.
The team’s technical background was crucial in leveraging their academic network and industry contacts, providing a unique advantage in understanding and addressing new maritime developments. This approach enabled them to deliver actionable insights and strategic recommendations for Kongsberg Maritime’s future growth and success in the industry.
